Category: Blog

  • WordPress Trademark Dispute: Mullenweg vs. WP Engine

    Introduction A WordPress Trademark Dispute has emerged between Matt Mullenweg, co-founder of WordPress and CEO of Automattic, and WP Engine, a leading WordPress hosting provider. This article explains the details of the conflict, its impact on the WordPress ecosystem, and what it means for businesses and users moving forward. Key Players in the WordPress Trademark…

  • Understanding Trademark Abandonment and Section 47(1) of The Trade Marks Act, 1999

    Trademark owners invest a lot of work into building their brands. But, without proper management and regular use, trademarks can be abandoned or removed from the registry. This post covers important ideas in trademark law, including the risks of abandoning a trademark, why active use is important, and how Section 47(1) of The Trade Marks…

  • Trademark Violations: The Case of Fevicol and Why Trademarks Matter

    Trademark Violations: The Case of Fevicol and Why Trademarks Matter

    Protecting your brand’s identity, especially its trademark, is important. Trademark laws make sure your products stand out and prevent others from copying them. A recent legal case between Pidilite Industries (makers of Fevicol) and Premier Stationery Industries shows why this is essential. The Bombay High Court fined Premier Rs 50 lakh for copying Fevicol’s design.…

  • Shah Rukh Khan and the Power of a Unique Trademark

    Shah Rukh Khan has been a superstar for over 30 years, and his success did not happen by chance. Even before his fame, he understood one important truth. If you want to stand out, you need to create something memorable; your own trademark. In an interview, actor Jaaved Jaaferi* recalled working with Shah Rukh Khan…

  • Trademark: Essential for Every Athlete and Entertainer

    Trademark is an essential asset for any business. In sports and entertainment, intellectual property, particularly trademarks, plays a very important role. Athletes, actors, musicians, and entertainers use trademarks to protect their unique identities and create new revenue opportunities. Trademarks not only prevent unauthorized use but also help build a strong, recognizable brand. Understanding Trademark Trademark…

  • A Simple Guide to Trademark Registration in India: Protect Your Brand

    A Simple Guide to Trademark Registration in India: Protect Your Brand

    To succeed in business, protecting your brand identity is important. One effective way to do this is through trademark registration. A trademark is a unique sign for your products or services that helps them stand out from competitors. By registering your trademark, you create a strong presence in the market, which helps build trust and loyalty…

  • Why Netflix’s “Tudum” Sound Mark is Essential for Powerful Branding

    When it comes to branding, sound is becoming increasingly important, just like visuals. A prime example is Netflix’s “Tudum” sound, which plays when you open the app and before their shows and movies. This distinctive audio cue has become a big part of their brand identity. What is a Sound Mark? A sound mark is…

  • Descriptive Trademarks: Why They Are Challenging to Register

    When registering a trademark, you might face challenges if it’s considered a “descriptive trademark.” Don’t worry; this post will explain what that means in simple terms, with examples to help you understand how to overcome these obstacles. What Does “Descriptive Trademark” Mean? Imagine you own a store that sells clothing, and you want to name…

  • How Trademark Similarity Affects Brand Identity and Its Correlation with Domain Names

    Domain names are key to building a brand’s identity and online presence. The similarity between trademarks and domain names can significantly influence how a brand is perceived and how effectively it communicates its unique identity. Understanding the connection between trademark similarity and domain names is essential for businesses that want to maintain a clear and…

  • Do you think you can trademark your name?

    “Can I trademark my name?” This is a question I don’t get asked often, but when I do, my answer is usually, “It depends.” Trademarking your name can be tricky, but here are a few insights that might help you turn your name into a brand. Trademarking your name, especially in India, can turn it…